Final Design!!

We are very happy with the final model of Bon Bon Bangles. The ceiling has a colorful design that fits in with the circular motif. The packages resemble lollipops and would be very appealing to young girls. The logo has been updated and can be seen from all sides. The entire store is colorful and exciting, and gives a new "sweet" meaning to an ordinary old bangle!

Model No. 4

We decided to change our final model due to concerns about the practicality and security of our store. The main issue was that the cashier could not supervise the customers, since the bangle tubes were around the perimeter of the desk with small opening at the front. Another concern was that if we sold candy, it would compete with our actual product, the bangles. So we decided to not sell actual candy in the store and to update our design so theft would not be an issue. The bangles will now be around the two semi-circle walls of the store and the cashier will have full view of the store.

New Logo

Final design is coming along nicely. Updates soon...
But for now here is the new logo:

Sketch of Design

After receiving many positive comments from last weeks critique, our group decided to use the basic layout of Model No. 3 in our final design. We like the colors and playfulness of our design. We received some comments that it was not necessary to include actual candy in the booth because our products are bangles. However, the "candy shop" atmosphere is just part of the concept; Bon Bon Bangles is not a candy shop. We are relating the mixing & matching, flavors, and youthfulness of buying candy to the multi-colored bangle experience. Adding the corresponding candy flavor dispenser under the bangle tube is just a bonus, not the focal point. Bon Bon Bangles is bringing you the sweetest bangle experience ever!!

Making Space

Bon Bon Bangles:

Floor plan for Model No. 1

Our first floor plan seemed too static and closed. (above) There wasn't really a path for the customers to walk around so they could see all the bangles while the walk by the space.

Model No. 2

The second model was much more refined and dynamic. We kept the rectangular floor 10' x 10' floor plan, but used arches on two sides to make the space feel more open. The twisted wire represents the bangle tubes. The lollipop display would hold the packages for the bangles, which are wrapped to look like a lollipop. After talking with Prof. Lechinsky, we realized that the rectangular floor plan may not be the most successful design for our concept.

After considering our object, concept, space, and how we want visitors to move around the space, our group decided on a circular floor plan with a central circular display/cashier desk. The display/desk will have the bangle/candy dispensers all around, and will have an opening in the front for the salesperson. There will be no walls so the space feels open and attracts visitors. The ceiling (possibly a dome) will be held up by four columns that will resemble candy canes. Visitors will feel inclined to walk around the display, viewing all the bangle/candy flavors.

Model No. 3

Logo Design:

I have been working on logo/branding for Bon Bon Bangles. I've been experimenting with a few options. I'm trying to decide if using images of actual bangles in the logo is too literal, or if putting images of candy is misrepresenting the bangle store as only a candy shop.

Booth Project

"Bon Bon Bangles"

For the booth project, our group chose Brennan's multi-colored bangles. We decided to market them towards young girls/tweens. Our concept is a candyshop style booth that will appeal to these girls. Each bangle will be named after a candy flavor, and they will be stacked in vertical dispenser like the picture below, and candy will be available under each bangle dispenser. The tentative name for our booth is Bon Bon Bangles.

 We started by making a 10' x 10' models with a 12' ceiling. We like the idea of having windows all around to display the bangles on the wall, but decided to leave the windows off this first model. We made a cashier/storage desk out of chipboard for the far wall of the booth. We painted straws to represent the bangles, because with this scale the bangles would be too small to physically represent. 

Blog Review

This week I am reviewing Leah Robinson's blog again. Her object is the GW Hatchet. So far, she has only posted her study models. The most recent post shows her model, which is a coiled wire in the shape of tree branch, with newspaper stuffed inside. The wire is a nice touch, and the newspaper bits are readable from close up. I wonder how this design would look from far away. I think this model is much more creative and interesting than the "hatchet" idea. I look forward to seeing how she incorporates the actual newspapers into her display.

http://leah-robinson.blogspot.com/

Final Display Design

The final design is completed! Two sides of the pyramid hold magazines, which would be in the packaging from the last project and could stand up on their own. The other two sides hold healthy food sample displays that correspond to a level on the food pyramid. The bottom of the pyramid is for storage or a customized display for the store. For example, in a supermarket, there could be stacks of whole wheat bread or baskets of vegetables, or whatever the featured food samples were for that day. In a fitness store, there could be yoga mats, medicine balls, jump ropes, workout gear, and other fitness equipment in the lower shower. Or in a GNC, there could be a protein display. Because the featured foods change daily, people would automatically head for this display to check out the samples, attracting them to buy the magazine. I chose white foam board so the pyramid could be simple and communicate the idea effectively. Overall, I am very happy with my display.

More Models

I updated my design to a pyramid with shelving units inside. There will be 4 levels for the food pyramid and the bottom will be for storage. I experimented with varying sizes and angles for the pyramid, and different ways to connect the triangles. I started by cutting a slit from the bottom of the triangle to the middle, and the top of the other triangle to the middle. This method seemed to work, although it was difficult to get a perfect fit. I decided not to make the triangle equilateral because it would be too bulky for a store display. Instead I created a triangle that is 14" on two sides and 5.5" on the bottom. The scale is 1-0'=2". The tallest shelf is would be 5', which is easy for all adults to reach. This was the perfect size to fit 3 stacks of magazines on the first shelf, 2 on the second shelf, and 1 on the third. I envision the fourth shelf holding a water bottle with the Women's Health logo on it.

Display Model

I tried to create a staircase using a wooden dowel and various board types, but every step I made fell off. The second problem was that the only dowels available were 3' high, which was too short to resemble a staircase or be practical. Therefore I abandoned this idea and went with the pyramid idea. My first model is a pyramid shaped display for Women's Health Magazine and will also hold free food samples. On one side there is an image of a food pyramid, so I could get the idea of what the display would look like if each step was a different level of the food pyramid. This is made out of white foam board. This model was purely for experimentation. I learned a lot about my design after making this model. I know that my next model will be more practical and will convey the pyramid idea much better. I will plan out the dimensions and have different heights for the magazine shelves and the food sample shelves. I found the images below as inspiration:

Blog Review

This week I am reviewing Leah Robinson's blog again. Her object is the GW Hatchet newspaper, and her display idea is to create an actual hatchet in a tree stump, alluding the the George Washington story of the cherry tree. She has made small scale models which helped me understand her concept. Although the "hatchet" concept is very literal, I think it is appropriate for her object. Newspapers shouldn't be cryptic so a subtle concept may not work well in this case. She has experimented with different versions of her drawstring bag from the packaging project. I noticed that she takes time to set up the photographs of her models/sketches/etc. Each image relates to the background and the objects are shown in use. This inspires me to take better quality photographs of my work. I appreciate how involved she is in the design process and I am interested in seeing the final display. You can visit her blog at http://leah-robinson.blogspot.com/

Display Ideas

My first idea for the display project is to create a staircase which will hold free samples of healthy food and Women's Health Magazine. The idea behind the free samples is that they will attract customers to the display..who will then purchase the magazine! The staircase represents health because taking the stairs is obviously healthier than the elevator, but in a more metaphorical way, the stairway represents achievement & working to reach a goal. A spiral staircase can be viewed from all angles and would be visually interesting. 

The first problem is that I am not sure what materials to use. I was advised against using foam core. I have bought a wooden dowel and will attempt to make a model and post my progress soon. My second idea is to create a pyramid-type structure with a similar concept as the stairs, but maybe also incorporate the food pyramid. Models will be posted soon, stay tuned!

Display Inspiration

So far, my first idea is for the display to double as a free sample station of healthy foods that you would find in a grocery store, gym, etc. I'm not sure what direction I want to go in but I found some inspiring displays and bookshelves.